[HOT SHARE] Marketing Engineering, Computer-assisted Marketing Analysis and Planning Books
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This book and associated software (available separately) aims to train business students to translate marketing concepts into context specific operational decisions and actions using analytical, quantitative, and computer modeling techniques
Additional Information:
| Title | : Marketing Engineering, Computer-assisted Marketing Analysis and Planning |
| Author | : Gary L. Lilien,Arvind Rangaswamy |
| Item ID | : QE7klxJ4q00C |
| Publisher | : DecisionPro |
| Type | : BOOK |
| Format File | : PDF & EPUB |
| Android/iOS | : Install “Google Play Books” |
| Page Count | : 518 |
| Category | : Business & Economics |
| Published Date | : 2004 |
| Language | : en |
| Isbn 10 | : 1412022525 |
| Isbn 13 | : 9781412022521 |
| Sale Info | : FOR_SALE |
| Price | : 35.55 EUR |
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